Evaluation of our rough cut

Evaluation of the rough cut

Our rough cut took us a couple of weeks after our shootday and we have a story line that we feel makes sense to our target audience.
In my opinion the good things about our rough cut is the strong animation shots we put in to give the cut a juxtaposition to the life action we see in most pop videos. We also have some good cuts of our band which build a contrast to the story line behind the song.
However I think our group knows that, far beyond all the proud feelings that we have, the video needs the final cut with even more preciseness and perfection. When we asked memebers of our class the biggest comment was "That is so cute!" which shows again the cheesyness of the video, that we tried to make obvious, with the pink hearts on the white walls and all the love links in the kitchen which show the girlyness for our target audience. There are some scenes which we definitely have to change, like the high-angle shot which makes her look trapped and her sudden appearance. With this cheesyness the video might be limited in its reaching to a wider target audience and therefore limited in its purpose.
Though having said all these things we have effective scenes, like the oranges and the effective opening.
Over all I think our video is on a good way and now we just have to complete it with aftereffects and putting our main protagonists into a split screen when they are both singing.