Task 4: Who would be the audience for our media product?

Our group has decided that our main target audience should be of both genders between the ages of 25 to 35 years old with a perhaps older secondary audience maybe in the realms of 40 to 50 years old. In terms of social classes we think a middle class educated audience is our main target.

We chose Sam Turton as our ideal audience member. He is a 25 year old male, working as a psychology teacher in a private school and enjoys the thrill of the suspense when watching thrillers.
He has been to university and has a degree in modern philosophy.
We asked him various questions including what his favourite hobbies are; reading and making music, his favourite movie genre; sci-fi and his favourite film; The Big Labouski to give ourselves a more 3D view of him.
For testing if we chose our ideal audience member,we asked the 64 year old female librarian. We there experienced our non-ideal audience member; Alison is not further educated, does not enjoy thrillers and essentially doesn’t like being frightened.